Cloverly Farms is a family owned organic milk farm. The objective for this project was to create a design for three cartons, milk, chocolate milk and cream. The cartons needed to reflect the handcrafted and organic way in which this milk is made. Milk's design generally follows a tight and factory made look. This design was intended to make the viewer take a few extra minutes to appreciate the carton they see every day.
art direction: Paul Sheriff